Did you know that about 25% of smartphone owners in the UK have around 11 to 20 apps installed on their devices?

If you want to be one of the lucky few companies that have an app installed on a customer’s phone, then it’s important to do everything you can to stand out from the crowd. One way you can do this is by following the trend of PWAs.

Are you wondering if you should invest in PWA in 2023? Keep reading to learn all about PWA importance and benefits.

What Is a PWA?

PWA is an acronym that stands for progressive web apps. Part of what makes them so progressive is that this type of web app experience mimics a native app. This is often accomplished by focusing on functionality, layout, and overall aesthetics.

To make a successful web app, it’s crucial to familiarize yourself with the typical app that you’d find on most people’s smartphones. By now, you might be asking yourself, “Why would I want to have a website that looks like an app?”

The truth of the matter is that there are plenty of PWA benefits you can take advantage of. For starters, a PWA can allow smartphone users to keep their storage space freed up. With so many apps taking up so much space these days, you can encourage more users to try your app because it’s easy on storage.

PWAs also have shorter load times, allowing users to accomplish more on your app in a shorter period. This can all be done using Builder.ai.

Should I Invest in PWA?

There’s no denying that a PWA investment is one of the smartest moves you can make heading into the new year. Aside from the benefits mentioned, there’s also the bonus of not having to get listed on app distributors like Google Play.

These systems often come with a variety of hoops you have to jump through. This kind of red tape can end up delaying the launch of your app by a significant amount of time, assuming it gets approved at all.

One of the oldest eCommerce tips around is that time is money. The sooner you can get your app out there, the sooner you can build a vast audience of engaged users. Once you hook them the first time, they’re sure to become loyal followers of your brand for many years to come.

Now You Know PWA Importance and Benefits

Now that you’ve learned all about PWA importance and benefits, you can make a much more informed decision regarding your future investments. The sooner you join the wave of progressive web apps, the more you can benefit from them.

If you’re intimidated by the idea of making even a simple app, don’t worry. Builder.ai makes it easy to turn your idea into a full-fledged reality. That way, you can make several apps or more and dominate the market.